NAIT- Digital Media and IT

Sept. 26, 2017 Digital Media and IT: This is a program at NAIT.  There are different majors like Digital Cinema and Visual Communications.  

I decided to look into it after I looked up the TV and Radio program there.  I emailed a woman who taught TV and she told me I can look into this program too: 

Based on the strong interrelationship between information technology (IT) and new media design, the DMIT program explores a dynamic range of current and emerging fields.

Students can build a pathway that is of interest to them and can create unique skill sets upon graduation, making them highly versatile in the job market. The DMIT Diploma is offered full-time as a 2-year program, starting in September.

Digital Cinema:

What to expect

Students in this area of emphasis should have an interest in the exciting and evolving world of fiction and non-fiction media production.

The Digital Cinema area of emphasis gives you real world, hands-on experience that will allow you to not only learn about filmmaking but also become a filmmaker and a creative entrepreneur. Courses prepare you for the creative, technical and business aspects of this rapidly growing industry while also introducing you to industry organizations and professionals that can assist you in launching your career.

Our in-depth and industry-directed courses will help you identify original stories and teach you how to plan, script, budget, film and edit these stories to deliver finished narrative fiction and non-fiction productions. Through all four levels, you will be mentored by award-winning industry professionals.

For aspiring producers, content creators and technical craftspeople, the Digital Media area of emphasis is highly focused on the business side of digital screen production. You will have the opportunity to develop your own transmedia production while developing a business plan that includes financing, casting and all five phases of production.

Careers

Common jobs for Digital Cinema grads are

• Producer
• Director
• Writer
• Cinematographer
• Filmmaker
• Film Editor
• Sound Technician

http://www.nait.ca/98713.htm

My opinion: I watched the 4 min, video about the program.  It was good.  However, I am still not getting excited about filmmaking.

Visual Communications

What to expect

Students considering this area of emphasis should have a creative mind and an interest in design, typography, colour and corporate identity/branding.

The Visual Communications area of emphasis will give you the skills you need to be a professional graphic designer. You will learn how to create high-quality, eye-catching products by applying advanced design principles.

Courses will focus on two core software tools that will help you accomplish this goal: Adobe Photoshop and Adobe Illustrator.

Supplemental courses will teach you the practical and theoretical sides of visual design, such as colour theory, typographic history and the art of telling a story using characters and images. To round out the program, you will also take time developing a portfolio and learning the business side of this industry.

As a graduate, you will understand how to translate ideas into a finished product that clearly and creatively delivers a message.

Careers

Common jobs for Visual Communications grads are

• Media Designer
• Graphic Designer
• Commercial Designer
• Print Operator
• Creative Director
• Package Designer
• Advertiser/Branding Specialist
• Marketer
• Front-End Web Designer
• UI/UX Designer

http://www.nait.ca/98726.htm

My opinion: This sounds like something I can learn from Graphic Communications at NAIT.

Graphic Communications:

http://www.nait.ca/program_home_78239.htm

                                                                  

Digital Publishing Certificate: I like publishing.

Overview

The balanced combination of courses in this certificate provides you with the essential software and process knowledge needed to enter the world of layout and design. You will receive expert instruction and hands-on practice time in the classroom to help you develop industry-ready skills to solve unique visual communications problems.

Certification

A Digital Publishing Certificate will be awarded to students who complete the following twelve courses.

CCTD10 - Client/Designer Relations

Course Overview

Successful projects depend on a strong relationship with the client. This relationship can only be nurtured and maintained through a commitment to communication. This course focuses on the process model for multimedia development. It evaluates and discusses steps to the process in an interactive learning environment. Learn the process behind preparing for client meetings and successful team development meetings. By the end of this course, you’ll be comfortable with the essential concepts of building client relations and engaging in project communications.

Recommended: CCTO101 Windows Desktop Operating System or any other Windows operating system, or equivalent practical computer experience (browsing for files, using a mouse, average typing speed of 25+ wpm, using a word processing application).

CCTD910 - Project: Digital Publishing

Course Overview

As the final course in the Digital Publishing Certificate, students will utilize their skills in vector and raster image manipulation along with using design knowledge to complete an industry themed project from start to completion.

Students will use the various Adobe software products to create a completed pdf for print and web delivery. The course will also guide students through the proper work flow and process of creating a professional document with clear visual communication. Students will also gain the tools to communicate design theory in order to create, critique, educate and defend design concepts in order to maximize efficiency and production when working in a team environment.

Recommended: To be eligible for this course you must successfully complete all other required courses in the Digital Publishing Certificate.

My opinion: I see they are teaching the same computer programs I studied in Graphic Communications like: InDesign, Photoshop, and Illustrator.  The 2 classes I listed above are the ones specifically for this program.

http://www.nait.ca/program_home_16311.htm

Interior Design Technology: My friend/ neighbor Jessie was in that program.  I met her back in 2004.  Now I looked her up on Facebook and I may have found her.  She told me it's not about decorating your home:

Learn the relationships between functional, technical and aesthetic elements in interior environments with an emphasis on commercial spaces.

ENDS1100 - Introduction to Construction Documents and Detailing

Course Overview

This course covers the basics of technical drawing using hand sketching techniques, while introducing the fundamentals of light frame wood construction. Construction materials, methods and Building Code requirements are incorporated into the preparation of a set of drawings for a small single family residence.

ENDS1120 - Design Studio I: Introduction to Design and Presentation

Course Overview

Students will explore the design process through the elements and principles of visual and spatial design. The studio will focus on design process and the communication of ideas through 2D and 3D presentation.

ENDS1150 - Math and Structures

Course Overview

This is an introductory course in structures and mathematics and is intended to provide a foundation for concepts encountered throughout the program. It includes basic structural principals and systems as they apply to building forms and students will be able to identify structural systems, forces, and loads. In addition to learning structural principles students will develop proficiency in basic technical mathematics pertaining to measurements, algebra, trigonometry and geometry with an emphasis on spatial acuity and graphical solutions.

My opinion: This doesn't sound very interesting.

http://www.nait.ca/program_home_78323.htm

NAIT- Radio

Sept. 15, 2017 NAIT- Radio:

Here are the credit courses:

RTRA2324 - Radio Advertising and Sales

Course Overview

Being able to capitalize on broadcast marketing potential requires the integration of a variety of skills and disciplines. Students will pursue real world clients and then plan and execute broadcast advertising strategies and write radio advertising copy to support their clients marketing goals and objectives

RATV100 - Radio Audio Production & Fundamentals

Course Overview

Discover the world of radio behind the scenes. Students will examine all aspects of radio broadcasting: announcing, news, sports and production techniques. Emphasis is on the competitive radio market. Students will get plenty of hands-on time in the studio.

This course will be given consideration as a media course when applying for admission to the full-time Radio & Television Program.

RTRA1230 - Radio News

Course Overview

An overview of gathering and presenting news for a variety of radio formats and audiences. Students will brainstorm news story ideas , arrange and conduct interviews, edit audio and write stories in a way that can connect with their targeted audience. They will also use social media as a way to both collect information for their stories and to promote their finished products.

RTRA1243 - Radio On-Air Performance

Course Overview

The course will give the students an opportunity to hone their on-air announcing and remote skills with working on the campus radio station, NR92. The course also gives the students a chance to work in a team environment and encourages them to work on engaging their specified audience

RTRA1238 - Radio Production

Course Overview

Our standards set the broadcast industry apart from much of the audio streamed on the Web. This introductory course will teach you the proper basics of capturing great audio.

Then take it to the next level by developing skills with professional broadcast studio equipment. Your projects will incorporate a strong creative and client-driven focus. All class project audio production will run on NR92, our campus radio station.

RTRA1215 - Radio Promotions

Course Overview

This course will dive deeper into the use of Social Media strategies and tactics employed by today's industry. Building on the Marketing Foundations course, you will work to promote clients and our campus radio station while developing and executing an engaging promotional campaign.

RTRA1245 - Radio Station Operations Fundamentals

Course Overview

Students will learn how to "run the radio station" in both the creative and technical sense. They will focus on the on-air product in two ways: through the proper operation of a variety of equipment and software programs, and through the content that they select, prepare and present on the air for a targeted audience

RTRA2384 - Applied Radio Production

Course Overview

Broadcast professionals take years to develop their craft. This course will help you identify methods professionals use to create industry-standard audio production. Studio projects will develop your technical skills and expand your ability to develop great theatre-of-the-mind audio and build a strong station image.

RTRA2324 - Radio Advertising and Sales

Course Overview

Being able to capitalize on broadcast marketing potential requires the integration of a variety of skills and disciplines. Students will pursue real world clients and then plan and execute broadcast advertising strategies and write radio advertising copy to support their clients marketing goals and objectives

RTRA2345 - Applied Radio Station Operations

Course Overview

In order for a radio station to operate effectively, all staff must have a common understanding of the day-to-day operations of a station. Through this course students participate in and contribute to the day-today operation of the campus station, NR92. 

Students will use industry specific software to generate various station logs and in-put on-air elements. Social media tools will be used to publish station content.

RTRA1248 - Advertising with Radio

Course Overview

Commercial advertising is still the primary form of broadcast marketing. This course focuses on radio copywriting. Students will learn to write radio advertising and promotional copy that supports a client or station’s advertising objectives and complies with industry standards and regulations.

RTRA2357 - Advanced Radio News

Course Overview

Students will build off of their news experience in previous semesters to gather news stories and prepare and present newscasts on a regular basis on the campus radio station, NR92. They will also prepare longer-length news features to expand on their interviewing and writing skills.

RTRA2344 - Advanced Radio On-Air Performance

Course Overview

This course expands on the announcer as a communicator who informs, educates, and entertains the audience. Emphasis is put on talking to the listener, pacing, pitch, adlibbing, developing an on-air personality and participating in the day-to-day operations of the campus radio station, NR92

RATV200 - Television Production

Course Overview

Immerse yourself in video and television production. You will learn the fundamentals of storytelling with video and producing a real-time television show in a fully equipped studio environment.

You will be introduced to high-definition video broadcast systems, the operation of professional level broadcast equipment and the use of audio and video control rooms. Both field and studio camera techniques are covered along with basic lighting techniques and video direction and production. There will be several hands-on exercises and students will learn the basic principles of being an on-camera talent.

This course will be given consideration as a media course when applying for admission to the full-time Radio & Television Program.

Student for a day- NAIT TV

Apr. 17, 2017:

Level 1

MARK1115 - Marketing Foundations

Course Overview

In order for radio and television stations to maximize their broadcast marketing potential, all station staff must have a common understanding of marketing concepts as they relate to radio and television advertising and promotional activities.

Through this introductory course students learn how radio and television marketing strategies and tactics are planned and applied.

RATV1120 - Journalism Fundamentals

Course Overview

This course takes a general look at societal needs and trends when it comes to what makes news. Students will discuss news events and prepare current affairs case studies for the class in order to grasp bigger ongoing issues in the news.

ENGL1140 - Writing Standards

Course Overview

When a broadcast organization has multiple content providers contributing to the same media writing platform, attention must be paid to the quality of the written word and how the information is presented.

This is an introductory course on the importance of following an industry style guide for writing. Students will learn how to use a style guide and put into practice writing standards to increase accuracy and consistency in their writing.

RATV1142 - Performance Fundamentals

Course Overview

We don’t take courses to learn to walk, although we do it every day. So why take a course in learning to speak - for broadcast? This course will answer that and offer an introduction to vocal technique, power and variance – both individually and in group presentation settings.

Crisp and clear communication is the foundation of on-air delivery and this course will allow students the opportunity to assess their vocal talents and develop both confidence and composure as a springboard to the next level in performance.

From breathing as a source of sound through proper pacing, pitch control and exercising the body as a human sounding board, students will, through practice and evaluation, acquire tips and techniques to maximize their own unique presentation style and creativity.

RTTV1252 - Creative Production for Television
Course Overview

Commercial advertising is still the primary form of broadcast marketing. This course focuses on television copywriting and production. Students will learn to write and produce television advertising that supports a client’s or station’s advertising objectives and complies with industry standards and regulations.

Sept. 15, 2017:

RATV1147 - Media Professionalism and Communications

Course Overview

This course focuses on the legal and regulatory aspects of broadcast media. Students will discover laws relating to the coverage of news events and stories, the laws enforced under the Broadcasting Act of Canada, as well as rules set out by the CRTC, broadcasting’s governing body. In addition, students will experiment with time management and organization techniques to help them through the program into the industry.

RATV1160 - Online Media

Course Overview

Being able to interact with an audience online requires the ability to use current social media tools effectively to connect, engage and inform viewers and listeners. In this introductory course, students will learn strategies on how to encourage an audience to become an active member of an organization's online community through blogs and social media. Students will also learn to adapt and convert media to present on multiple platforms.

RATV1180 - Dramatic Production

Course Overview

Students will study examples of dramatic scene blocking, videography and audio recording and then replicate those mechanics in a classroom setting. Basic video editing skills learned in this class will complete the process.

RATV1185 - Media Production Fundamentals

Course Overview

This course will cover the basic technical aspects of digital television and audio systems and processes with respect to television broadcasting formats. The practical application of using a video camera for image creation, composition and visual storytelling of a video production will be explored.

Audio fundamentals in correct microphone use, sound capturing and file manipulation will support the video components of this course. Idea generation and the television preproduction and production process will also be examined.

RATV1220 - Journalism In Practice

Course Overview

Students will be introduced to the world of broadcast news in this course. This course explores the basic rules of electronic journalism, starting from what makes a good news story idea, how to develop it, how to build a contact list for that story, and then how to write that story. Students will also learn about the intangibles of journalism, including best practices, ethical guidelines and sensitivity to those in the news.

RTTV1231 - Television News

Course Overview

Successful storytelling for television or digital news requires strong field reporting techniques to gather powerful interviews, engaging sound and compelling visuals. In this course, students will learn and practise basic news gathering techniques focusing on story development, detailed television script writing and producing lineups for a news broadcast.

RTTV1233 - Post Production Graphics

Course Overview

Computer generated graphics are as sophisticated as they are important in the world of television production. Students will be introduced to graphic design for television using Adobe Photoshop. Fundamental Photoshop skills are the basis of this course that also delves into technical standards and artistic composition and implementing Photoshop images in motion graphics.

RTTV1235 - Television On-Air Performance

Course Overview

Why do we watch certain media personalities on TV and not others? Broadcast performance is an intangible but knowing how to make it look easy, smooth and confident is a different matter altogether. This is the next step in broadcast performance that is geared specifically for the fledgling on-camera host, reporter or news/sports anchor.

Students will move to the next level in performance to fine-tune their appearance, news and non-news delivery and hosting skills in a broadcast television format. Introduction to live delivery, story voicing, field stand-ups, demo reel production, sports highlight construction, combined with team dynamics and discipline in developing an info-tainment style program, will provide them with a broad team-oriented broadcast landscape, in which to challenge themselves in front of the camera.

RTTV1252 - Creative Production for Television

Course Overview

Commercial advertising is still the primary form of broadcast marketing. This course focuses on television copywriting and production. Students will learn to write and produce television advertising that supports a client’s or station’s advertising objectives and complies with industry standards and regulations.

RTTV1260 - Studio Production

Course Overview

This hands-on course will introduce the student to the various aspects of a studio based television production. These will include but not be limited to: television systems and formats, studio camera theory and operation, video and audio control room operation protocols and workflows.

Video recording and playback formats and the operation of broadcast grade video equipment in a studio environment will also be detailed. The student will participate in several in-studio productions either as a broadcast equipment operator or as on-air talent.

RTTV1266 - Videography

Course Overview

This course will introduce the student to the operation and care of a professional portable television camera. Students will produce several video projects that will incorporate visually appealing composition and storytelling techniques.

These projects include: 30 second TV commercials, news style TV stories and on-air segments of a weekly news magazine show. The course will include components on lighting and audio gathering techniques in the field, including microphone selection and usage. All student produced projects will be created using industry methods and practices.

RTTV1276 - Post Production: Editing

Course Overview

Non-linear editing is the de facto technology for all video post-production. This course introduces students to the complicated but essential software. Basic editing aesthetics, software tutorials and content creation based assignments comprise some of the fundamentals students will learn in this course.

What to Expect

Radio &Television - Television students learn to gather and produce television news based on current industry standards, best practices and ethics. The program includes extensive coverage of NAIT news and sports, promotion of programs and services, as well as coverage of major community, regional, national and international affairs.

Students rotate through production positions, including camera operator, director, editor and news or sports anchor. Those interested in creative television production hone their skills through writing and producing commercials and public service announcements. Watch the NAIT television students on CTV Two on Saturday evenings at 6:00 p.m., on the NAIT NewsWatch website or on the NR92, the campus radio station.

Facilities

Classrooms are equipped to accommodate lectures and group discussions. Labs contain equipment commonly found in the television industry.

Is This Program For You?

The television industry requires employees to work effectively in team environments and have above-average communication skills. The Radio & Television - Television program places a great deal of emphasis on developing and enhancing those skills. For example, students will be expected to plan and make decisions with classmates, support decisions made by the team and respect the ideas and opinions of others.

Student Experience

Students will develop skills in

• on-air performance
• interviewing techniques
• copywriting
• news/sports writing and reporting
• commercial production
• camera operation
• editing

During their studies, students will gain hands-on experience writing, interviewing, filming, editing, producing and delivering the news on NAIT NewsWatch, the program's new program airing Saturday evenings at 6:00 p.m. on CTV Two and on NR92, the campus radio station. Students will also contribute to the NAIT NewsWatch website, blog and use other social media sites like Twitter and Facebook to get experience with current news delivery mediums. Learn more and watch episode archives at the NAIT NewsWatch website.

My opinion: I have applied to this before because I wanted to be a TV writer and producer.

TV program:

Fall 2004 intake- rejected

Fall 2005 intake- rejected

Fall 2006 intake- rejected (and I had my sister's help)

Radio program:

Fall 2005 intake- rejected (and I had my sister's help)

Fall 2006 intake- rejected (and I had my sister's help)

Now that I'm really looking into the courses, it seems it's all about the technical side of TV production and more about TV news- non-fiction.  I want to produce a written drama.

However, maybe I should still be a student for a day to see if it really is all about tech.